M•A•C is forever asking “Why not?” when it comes to the miracles of makeup – our medium for transformation – always exploring new ideas about the many ways we long to look and feel different for a day, a night, a lifetime. With the help of props, makeup, prosthetics, wigs and sets, artist Cindy Sherman embodies this Power of Transformation – from off-kilter Hitchcock heroine to fresh corpse, Caravaggio Portrait to Park Avenue Plastic Surgery Maven – all elaborate exercises in trying on different personas.In the campaign we’ve longed forever to conceive, Cindy Sherman for M•A•C created three characters using three different colour stories. We’re living in a time when people of all persuasions have become bolder than ever about the ways they choose to express themselves: with a colourful palette of possibilities, You are the Artist, You are your own Subject, and no matter how fearfully you begin, you become fearless in the process. We can’t wait to see what you (and the genius that is Cindy Sherman) do next!
Launch Date: Oktober 2011
Fluidline
- Ash Violet (Blackened Purple - LE)
- Blacktrack (Solid Flat Black)
Lipstick
- Neon Orange (Bright Clean Orange - Amplified - PRO)
- Show Orchid (Vivid Hot Pink - Amplified - PRO)
- Fusion Pink (Bright Coral - Amplified - PRO)
- Ruby Woo (Vivid Bluish-Red - Matte - Permanent)
- Fleshpot (Pale Muted Pinky Beige - Satin - PRO)
- Violetta (Bright Clean Violet Purple - Amplified - PRO)
- X-S (Dirty Red Chestnut - Satin - Permanent)
- Plum Bright (Purple - Satin - LE)
Lipglass
- C-Thru (Peachy Beige with Shimmer - Repromote)
- Pink Fade (Pale Pink - LE)
- Orange Tempera (Pale Peach - LE)
- Good Times (Pale Mauve - LE)
Lip Erase
- Dim (N37 - PRO)
- Neo-Orange (Intense Neon Salmon - Matte - PRO)
- Magenta Madness (Intense Neon Blue Pink - Matte - PRO)
- Violet (Vivid Bright Violet Purple - Frost - Permanent)
- Golden Olive (High Frosted Green-gold - Frost - Permanent)
- Tan (Muted Pinky Brown Bronze - Permanent)
- Emerald Dusk (Deep Yellow Blue with White Pearl - LE)
- Blue Storm (Rich Metallic Blue - Repromote)
- Starless Night (Deep Black Purple with Light Purple Pearl - LE)
Lash
- Cross Cultural (Neutral Brown - Matte - Repromote)
- Steel (Almost Black - Veluxe Pearl)
- Parlor Smoke (Mauve Grey - Frost)
- Indigo (Navy - Matte)
Angel Flame Quad (LE)
Eyeshadow
- Three Ring Yellow (Yellow Green - VP - LE)
- Passionate (Real Mid-tone Red - Matte - Permanent)
- Blue Candy (Clean Blue - Satin - LE)
- Shock-a-holic (Deep Purple - Satin - Repromote)
- Royale (Clean Violet - Matte - LE)
Chromagraphic Pencil
- Feline (Rich Black - Repromote)
Jumbo Penultimate Eyeliner
- Rapidblack (True Black - Repromote, Permanent in Small Size)
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